Yes, you read the
headline right. These days, instead of jeans, folks are turning to athleisure
wear. You won’t find athleisure in the
dictionary but you will see it in headlines and news stories. The definition, per InStyle
magazine is, “…clothes that fit a
somewhat broad category of being appropriate for either athletic or leisure
pursuits, or both. We’re talking about anything from designer leggings of the
Lululemon variety to cashmere sweats to layering pieces to absurdly fancy (and
expensive) gym clothes.” I first spotted the term in a WSJ article: Yoga
Poseurs: Athletic Gear Soars, Outpacing Sport Itself. Sales of athleisure wear are increasing, “even
as Americans' rate of participating in most sports is in decline.”
It’s not that
more folks are taking yoga; they just like the clothes. When I mentioned the article to my husband,
he quickly assured me that he wasn’t giving up his jeans. And, I had to laugh when my boss said
something about athleisure wear only being for finely tuned yoga bodies. I assured him that there were plenty of folks
wearing the look whose bodies had never approached being finely tuned—far from
it. I liken this trend to the spandex
craze of the 80’s. Do you shudder, as I
do, when you recall those spandex sightings at the grocery store and other
inappropriate places?
Years ago, when I
first started working out several mornings a week, I’d hesitantly stop by the
grocery or drugstore on the way home and think, “I shouldn’t go in dressed like
this.” I think I was scarred by those spandex days. Then I began to notice that
many of the other shoppers were dressed just as I was. I attributed that to
living in suburban Atlanta where so many of my neighbors were stay-at-home moms
who worked out. Now, I see that we were
all on the cutting edge. Since I work at home, the three days I work out in the
morning, I not only start out in athleisure wear but also spend the rest of my day
in that attire.
Still, I don’t
put on my workout clothes unless I’m headed to work out. The closest I come is
during the cooler months when I reach for leggings and a long top to wear in my
home office and in front of the fireplace at night, or a dressier version to
wear with boots as I head out the door.
You can’t beat that outfit for comfort. In the warmer months, though, I still
go for shorts.
Because so many folks are turning to
athleisure wear, jean sales are dropping. Don’t
get me wrong; I’m not giving up my jeans, though I haven’t put them on
once this summer. I’m more likely to wear them to go shopping, out to lunch or
dinner or to run errands when the temperatures are cooler. So with the temps
starting to moderate here in Atlanta, I’m looking forward to wearing my JAG,
NYDJ and Eddie Bauer jeans soon—except on those weekdays when I stay in my
comfortable athleisure wear all day long.
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